Pinterest has over 300 million monthly global users and over 200 billion Pins (whew). This is serving me personalised ad REALNESS. Honestly, browsing through my home feed when writing this blog, I could have dropped a LOT of money. The clever thing about Pinterest is it’s just so relevant. Basically, if you can dream it, pin it (pretty sure we stole a slogan there 👀). Do you see where we’re going here?ĩ0% of Pinterest’s 442 million users state that the platform inspires them and gives them ideas, making it a great channel for brands in industries such as fashion, food, homeware, travel and more. Users jump onto Pinterest to use it as a visual search engine when they’re in research-mode. Pinterest labels itself a ‘visual discovery engine’ – a place where finding inspiration is super easy. Pinterest isn’t just for planning your dream wedding.

Are you ready? Let’s go 👏 What is Pinterest? In this article we’ll run you through Pinterest advertising – why you should use Pinterest for your business, how to make the most of the platform, and much, much more. Pinterest has upped its game over recent months, offering plenty of opportunity for eager marketers to showcase their brands’ products in a hyper-visual setting. While Facebook and Instagram remain the social media heavyweights, and all eyes are on TikTok, are brands missing a trick by ignoring Pinterest? Our paid social team certainly thinks so.

Pinterest ads shopify